About Me

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I am a professional retailer by training, mother and business owner.

Friday, November 20, 2009

The Soul of A New Company


My name is Deb and I want to share my company's evolution with you.  How does any new company begin?  With a feeling in your gut, a hint of how to solve a problem, an ideal you want to fight for, a way to change the world, a desire to make the world a better place?

This is the story of how I began.  In 2004, my brother Ron suffered from complications due to diabetes which required him to undergo dialysis three times a week.  Ron was cold and the hospital gown he had to wear for easy port access, didn't do the trick.  I wanted to help but didn't know how.  So I did what I knew how to do.  I sewed.  I sewed zippers into a fleece shirt where his ports where located.  I felt the shirt would keep him warm, comfortable, upbeat and fashionable.  He loved it!  The nurses found it convenient! And the other patients wanted it!  My "aha moment"! Conceived out of necessity and born out of love. That was how Ronwear began.

Over the next few weeks, I'll be tracing Ronwears' evolution from 2004 to the present.  I'll be talking about how a labor of love has become RonWear Port-able Clothing, a lifestyle apparel brand offering men and women in treatment warmth, dignity and ease without sacrificing their style or comfort.

I hope you'll join me!

Deb